When we teamed up with Muse, our mission was clear: bring their focus on women’s health and balanced hormones to life through light, airy and uplifting visuals. We created content centered on wellness rituals, natural beauty, and the energy that comes from feeling your best. Every frame captured the calm strength and glowing confidence of women investing in their well-being. While adopting a more poetic angle, we highlighted the product in everyday self-care moments, speaking to the true mission of Muse.